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Ransomware groups, including Royal, the Play, and RansomHouse, are adopting a corporate approach—actively involving the media, rebranding, and pressuring victims to pay ransom.

They use PR channels, FAQs, and threats to expose victims, grab public attention, and influence stakeholders.

Notably, ALPHV goes beyond, filing official complaints to make headlines. While not all groups do this, their strategic media involvement enhances their professional image. #PinedaCybersecurity #CybersecurityPH #CybersecurityNews #RansomwareTactics

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